A Bristlecone Holdings Company |
Young Entrepreneur Council


RENO, Nev. — Dusty Wunderlich, CEO and founder of Reno-based lending company Bristlecone Holdings, was inducted into the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most successful entrepreneurs who are 40-years-old and younger.

“I’m honored to gain membership in such a well-respected organization full of individuals who are pushing the limits of business and innovation,” Wunderlich said. “What I’m looking forward to most is interacting with other YEC members to help improve my skills as a CEO. We have our sights set high with Bristlecone Holdings, aiming to be the most desirable company to work for. I have no doubt this group will help guide me through the obstacles of growing a new company in unfamiliar territory.”

Bristlecone Holdings will end its first full year as one of the fastest-growing startups in the nation with revenues around the $20 million mark. Its innovative lending offerings are based on a lease-to-own model with no fees to consumers and more flexibility for applicants, revolutionizing the consumer lending market on a national scale. The company now lends in the pet, furniture, wedding and cattle markets, and is looking to expand to other consumer and business markets in the near future.

“I am surrounded by a team of highly-skilled and innovative intrapreneurs which helps push new ideas into an industry that has remained stagnant in the areas of technology and innovation for years,” Wunderlich said.

In addition to Bristlecone Holdings, Wunderlich founded the Growing Worldwide Opportunity Foundation, a public charity that focuses on international and domestic grassroots humanitarian projects. He also serves on a handful of boards in the community including the Nevada Discovery Museum and Reno Tahoe Open Foundation.

About Bristlecone Holdings:

Pioneering new lending models molded to individual industries, Bristlecone Holdings is a special-purpose entity which acquires, develops and manages innovative financial services, e-commerce business models and intellectual property. Our goal is to deliver effective financial services and modern solutions to the marketplace. Bristlecone Holdings launched Bristlecone Lending, WAGS Lending, I Do Lending and Double Bar Lending in 2014. These four are the first of many carefully designed companies in multiple industries. We outline an aggressive pipeline to enter new industries in coming quarters. Visit www.bristleconeholdings.com for more information.

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