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Bristlecone Holdings


(Originally posted at TECHLI)



1. Cdave-nevogtonsider How Much Time You Have
Building a native app is always recommended because performance is better, you have much more control over the development process and you can really focus on perfecting one OS before moving on to the next. However, the drawback is that it’s time consuming. If you’re really in a rush to get your app to market, that’s the only situation where I’d recommend using a third party platform.  – Dave NevogtHubstaff.com


2. VMaxwell Finnalidate the Concept With an MVP

Using a third party is a great way to release an MVP quickly and validate your concept. However, if your company has the resources (both time and capital) and has already proven the concept, then the best choice is to build your own native app, preferable for both iOS and Android. The native approach means your app will be able to take full advantage of your end users’ hardware and device OS’.  – Maxwell FinnLoot!


3. CoDusty Wunderlichnsider the Needs of the App

It depends on how the app will need to change over time. If the app is intended to be single-use, simple and non-evolving, having the app on a third party platform is a quick and cost-effective option. If the app is extremely custom, complicated and/or will need to evolve with customer or industry needs, building the app in-house with an industry standard application stack is recommended.  – Dusty WunderlichBristlecone Holdings


4. Randy RayessBuild Your Own

Most of the time people try to use crossplatform tools to launch an app because it’s cheaper. But if you’re launchinga new app as a startup, there are a sufficient number of users on each platform. Its best to go native and focus on one device, either iOS or Android. This way you can build a great user experience, focus on one device and gather valuable feedback.  – Randy RayessVenturePact


5. Manpreet SinghGo Native for Privacy
Third party platforms are great. Why reinvent the wheel when you can deliver a cookie cutter app with custom sprinkles for branding purposes? But, when privacy is a key part of your brand, developing an app on a TPP that lets developers see all app activities sort of defeats the purpose. That’s why we went native. We didn’t want to have to warn users as SnapChat warns TPP users.  –Manpreet SinghTalkLocal


6.Pratham Mittal Consider Whether the App Is Your Differentiating Factor

If you’re building an eCommerce store, your app is not the differentiating factor. It’s your branding and merchandising that matters. In such cases, go with a third party provider. If you are predominantly a software company building unique software, you may not have a choice but to build your own. That said, you should leverage open source libraries wherever possible.  – Pratham MittalVenturePact


 john rampton7. Just Make Sure You Maintain Control

It shouldn’t matter where or how you build as long as you maintain 100 percent control of your app and have the ability to do with it as you want. Control means everything.  – John RamptonJohnRampton.com



Miles Jennings

8. Consider Your Financial Resources

Building an app from scratch can take a lot of time, man power and money. If a company has solidified themselves in their market, has successful sales and revenue and know that their brand is doing well, investing in building an app on their own will be worth it and will allow differentiation from competition. If the company does not have a solid footing yet, platforms should be considered.  – Miles JenningsRecruiter.com


9.Tomer Bar-Zeev Focus on What You Do Best

With thousands of apps added to the app store every month, a major barrier to success for developers is getting discovered by their target users. The right third-party platforms allow developers to focus on what they do best — developing great products. Look for a third-party platform that takes care of all your business needs including discovery, delivery, distribution and monetization.  – Tomer Bar-ZeevIronSource


1Kofi Kankam0. Consider Where You Ad Value

If the value that the company can add is related to the platform itself, then they should lean towards launchingtheir own. However, if the value-add is centrally focused on another item such as subject-matter expertise, then it may be smarter to leverage this insight on somebody else’s platform.  – Kofi KankamAdmit.me

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